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DevelopmentDenton, TX (Denton County, I-35W & Robson Ranch Road)6 min read

Hillwood's $10B Landmark Breaks Ground in Denton

Hillwood broke ground on Landmark, a 3,200-acre, $10B master-planned community in Denton, TX with 6,000 homes, 3,000 apartments and an H-E-B.

Published June 30, 2026
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What was announced, and who is behind it

Hillwood, the Perot company behind AllianceTexas, launched its biggest Denton project yet:

  • -Hillwood (a Perot company, Dallas-Fort Worth based) held its groundbreaking for Landmark on Nov. 13, 2025 and began selling homes (Community Impact 2025; Hillwood 2025).
  • -Landmark spans 3,200 acres at Interstate 35W and Robson Ranch Road in Denton, Denton County (Hillwood 2025; Fort Worth Inc. 2025).
  • -The site sits on the historic Hunter Ranch, acquired by the Perot family in 1987, and includes Pilot Knob, a roughly 830-foot natural rock formation (Hillwood 2025).
  • -Hillwood frames Landmark as a 'city within a city': its first major Denton community and first large-scale residential and mixed-use combination (Hillwood 2025; Bisnow 2025).

Scale, homes and price range

At full build-out, Landmark is a mid-size city on its own:

  • -At full build-out: 6,000+ single-family homes, 3,000 apartments/multifamily units, and 900 acres of commercial space, with a projected $10 billion in assessed value (Community Impact 2026; Hillwood 2025).
  • -Roughly 1,000-1,100 acres are preserved as parkland, described as one of the largest natural preserves in Texas (Community Impact 2026; Bisnow 2025).
  • -Single-family homes are priced from about $400,000 to $1 million (Community Impact 2026).
  • -Nine homebuilders are participating: American Legend, Coventry, David Weekley, Drees Custom Homes, Highland, M/I Homes, Perry, Toll Brothers and Tri Pointe (Hillwood 2025).
  • -Denton's first H-E-B grocery store anchors a 45-acre retail center at the NW corner of I-35W and Robson Ranch (Community Impact 2026; Hillwood 2025).

Timeline and why it matters

The rollout stretches across decades and reshapes south Denton:

  • -Phase 1 covers 747 single-family lots and 600 apartments; model homes were slated to open spring 2026 (Hillwood 2025).
  • -H-E-B and grocery-anchored retail are expected to open in early 2027; Phase 2 is anticipated to break ground by end of 2026 (Community Impact 2026).
  • -The community has a 40-year build-out and is expected to add 20,000-25,000 residents over two to three decades (Community Impact 2026; Hillwood 2025).
  • -Denton projects about $85 million per year for its general fund at full build-out, with Phase 1 tax revenue (about $2.5M/yr) starting December 2027 (Community Impact 2026).
  • -Students are served by Denton ISD; three on-site schools (two elementary, one middle) are planned pending bond elections, with current zoning to E.P. Rayzor Elementary, Harpool Middle and Guyer High (Community Impact 2026).

Verify it yourself

Before reserving a lot or home at Landmark, verify the specific parcel and current ownership with the Denton Central Appraisal District (DCAD). Check FEMA flood zones for the site given the 1,000+ acres of preserved parkland, creeks and the Pilot Knob terrain along I-35W (msc.fema.gov). Confirm attendance zones with Denton ISD - the planned on-site schools depend on future bond elections, so interim zoning may apply. And confirm the developer (Hillwood/Perot) and homebuilder identities directly before signing: nine builders are active on-site, so match the sales office to a verified builder.

Run a free listing check

Frequently asked questions

Where exactly is Landmark located?

At Interstate 35W and Robson Ranch Road in Denton, Denton County, Texas, near Argyle, on the former Hunter Ranch. Confirm the specific parcel with the Denton Central Appraisal District before reserving.

How much do homes cost and who is building them?

Single-family homes are priced roughly $400,000 to $1 million. Nine builders are involved, including Toll Brothers, Highland Homes, David Weekley, Perry Homes and Tri Pointe. Model homes were slated to open in spring 2026.

What schools will Landmark residents attend?

Landmark is in Denton ISD. Three on-site schools (two elementary, one middle) are planned pending bond elections; current zoning is E.P. Rayzor Elementary, Harpool Middle and Guyer High. Verify current attendance zones directly with Denton ISD.

When will the H-E-B and retail open?

Denton's first H-E-B and its grocery-anchored retail center are expected to open in early 2027, anchoring a 45-acre retail node at the northwest corner of I-35W and Robson Ranch Road.

Sources

  • Hillwood (developer newsroom) - official Landmark unveiling and Phase 1 details, 2025
  • Community Impact - '$10B master-planned community expected to bring revenue, new residents to Denton,' 2026
  • Community Impact - 'Landmark breaks ground in Denton, model homes coming soon,' Nov. 2025
  • Fort Worth Inc. - 'Hillwood Unveils Landmark, a 3,200-Acre Master-Planned Community in Denton,' 2025
  • Bisnow Dallas-Fort Worth - 'Hillwood Unveils 3,200-Acre Community With An H-E-B In Denton,' 2025
  • Denton Record-Chronicle (dentonrc.com) - Phase 1 of Landmark near Argyle, 2025
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